10 Psychological Desires To Insert Into Your Ad

1. Most people like surprises because it's a change of pace from their routine. Tell your
prospects that they'll get a surprise free bonus for ordering.
2. Most people want life to be easier. Give your prospects easy ordering instructions, easy
product instructions, etc.
3. Most people want to feel secure and safe. Tell your prospects that you have secure ordering
and a privacy policy.
4. Most people want to receive compliments for their achievements. Give your prospects
plenty of compliments for them considering your product.
5. Most people are curious about things that could affect their current lifestyle. You could use
words like "Secret" or "Confidential" in your ad.
6. Most people want to invest in their future. Tell your prospects to "invest in your product"
instead of "buy our product".
7. Most people want the latest and newest things in life. Use words and phrases in your ad copy
like "New", "Just Released", etc.
8. Most people want to solve their problems. Tell your prospects what problems they have and
how your product can solve them.
9. Most people want to make the people around them happy. Tell your prospects how happy
their friends or family will be if they b.uy your product.
10. Most people want to get over obstacles so they can achieve their goals. Tell your prospects
which goals they'll achieve by ordering your product.

Quote of the Day:

"Nothing is unthinkable, nothing impossible to the balanced person, provided it comes out of
the needs of life and is dedicated to life's further development."